2023 - Till Date
Retail
SPECIALITY CHOCOLATE 2
/ Manam Chocolate
BUSINESS MODEL + PRODUCT MODEL + RETAIL MODEL/S BRAND STRATEGY +  BRAND NAME + BRAND IDENTITY SYSTEM _ EXTENSIONS. RETAIL BRAND IDENTITY + EXPERIENCE DESIGN. PRODUCT x BRAND ARCHITECTURE & NOMENCLATURE - CATEGORIES _ PRODUCTS + PACKAGING. PACKAGING DESIGN SYSTEMS - INFORMATION _ IDENTITY _ COMMUNICATION _ EXPERIENCE. BRAND ASSET DEVELOPMENT _ PHOTOGRAPHY + VIDEOGRAPHY. COMMUNICATION DESIGN _ PRODUCT _ BRAND BROCHURES.
23/24
Invention
< 2021-2024
FOOD AND BEVERAGE
02 /25
Invention
Brand Name + Brand Strategy + Identity Design + ReBranding + Translation to Retail Design
Manam Chocolate - Indian Craft Chocolate
Manam Chocolate
India Pvt Ltd.

Founded in 2022.
Launched in 2023.

Category. Speciality Chocolate.

Market Segment. Premium. Multi Retail + Digital. 

Born on 15th August, 2023, the journey of Manam Chocolate is just begun.
Follow the brands journey + evolution @manamchocolate
+www.manamchocolate.com

For an insight into making of Manam, refer Anomaly Brands Instagram Archives. 

Brand Intervention.
2021-2023.

BUSINESS MODEL + PRODUCT MODEL + RETAIL MODEL/S

BRAND STRATEGY  +  BRAND POSITIONING  +  BRAND NAME + BRAND IDENTITY SYSTEM + BRAND IDENTITY EXTENSIONS
RETAIL STRATEGY  +  RETAIL BRAND IDENTITY + RETAIL BRAND _ PRODUCT EXPERIENCE DESIGN.

PRODUCT x BRAND ARCHITECTURE & NOMENCLATURE - CATEGORIES _ PRODUCTS + PACKAGING.
STRUCTURAL DESIGN - PRIMARY _ SECONDARY + PACKAGING DESIGN SYSTEMS - INFORMATION _ IDENTITY _ COMMUNICATION _ EXPERIENCE. 

BRAND ASSET DEVELOPMENT _ PRODUCT / BRAND COMMUNICATION _ PHOTOGRAPHY + VIDEOGRAPHY _ INSTORE / ECOMM / SOCIAL MEDIA. COMMUNICATION DESIGN _ PRODUCT _ BRAND BROCHURES. LAUNCH COMMUNICATION COLLATERALS _ PRINT / DIGITAL. INPUTS TO MARKETING PROGRAMS.

#ManamChocolate dd#IndianCraftChocolate dd#CraftedByManam ddd#ManamTabletCollection dd#ManamIndulgenceCollection #ManamSnackingCollection ddd#ManamGiftingCollection ddd#WestGodavriCacao dd #CraftChocolateMaker ddd#DistinctOrigins #CraftChocolate #ManamTheatreFestival #ManamHyderabad #ManamDelhi #MadeInIndia 

Manam Brand Case Study _ The Hard Copy
Made by
Manam Brand Team.
2022 - Present
Anomaly Brand Team.
2022 - Present
2022 - 2024
Anomaly Design Team.
2022 - Present
2022 - 2024
2022 - 2024
2022 - 2023
Associates.
Creative Direction _ Pigeon & Co.
Illustrator _ Namrata Kumar.
Production _ Samsara Films.
Product Stylist _ Kim.
Sound Design _ Alok Kotian.
Music _ Joe Panicker. Zain Hayat.
Spotify Playlist _ Arul Kacker.
Retail Design _ I’m D’sign.
E-Commerce Website Design & Development _ Iterator.
tracebility app & touch screen development _ axlr data.
Media Relationships _ Radhika Misra.
Chocolate Maker _  Nitin Chordia. Chocolatier _ prateek Bakhtiani.
Breads _ Loafer&co. Coffee _ Marc’s Coffee.
2022 - Present
2022 - Present
2023
2023
2023
2023
2023
2023
2023
2023
2023
2022 - Present
2022 - 2023
2022 - 2023
2023 - Present
2022 - 2023
2023 - Present
Anomaly Brands
Archive Team.
Brand Page Design _ Lakshmi Harikrishnan
Instagram Post Design + Asset Design & Development _
2025
2025
An Anomaly Brands Production.   © DISTINCT ORIGINS PVT LTD.
BRANDING PERFORMANCE
MODEL

Request you to please share your rating on the brand approach, intention, design, evolution and journey based on the following parameters

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©HOUSE OF KATHA 2025

15+ Years of trying to Make Branding Matter in India.

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hello world_

hello world_

Welcome to Anomaly.Brands _ Web _ Archive 2025

Not a mere showcase:website; here is a record of visions, thoughts, actions of a collective of practitioners at Anomaly &the brand teams, associates, collaborators++ who have contributed _ been associated with these brands.

Made entirely from our hard / Google Drive & Real Time Media _ found + curated, these are brand worlds / journeys _ composed of brands’ intentions, its conception, evolution _ how it lives _ lived in the real world.

Not a mere showcase:website; here is a record of visions, thoughts, actions of a collective of practitioners at Anomaly &the brand teams, associates, collaborators++ who have contributed _ been associated with these brands.

Made entirely from our hard / Google Drive & Real Time Media _ found + curated, these are brand worlds / journeys _ composed of brands’ intentions, its conception, evolution _ how it lives _ lived in the real world.

A HUMBLE REQUEST.  
slow down . please . give this a bit of your bandwidth + time.
^ preferably on a desktop
PLEASE NOTE
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