Anomaly Brands

#18, 4th Floor
1st main, Cambridge Layout,

4 AM

A New Gourmet Baked Goods Brand.
Brand as a Trigger to Love.

With Gourmet foods space opening up, the challenge here was not just to create any category generic design language for packaging, but to look at the entire product range from a consumer adoption context. This helped the brand create product relevance, adoption, and brand connection for the entire range of gourmet offering.